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This presentation will describe how one university created a B3 Scholar Seal to recognize and celebrate their students’ bilingualism, biculturalism, and biliteracy (B3). As this university enhances its culturally sustaining coursework delivered bilingually and/or in Spanish, it emerges as an authentic Hispanic-serving Institution that leverages regional cultural and linguistic assets. As a part of that vision, we will describe the design, development, and implementation of the B3 Scholar Seal as a framework for other institutions of higher education. The presenters will explain how students earn the B3 Scholar Seal, share students' reflections, and showcase videos of student and faculty testimonios.